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One UI for all

Every user sees the same simple interface. This makes collaboration easy and transparent, and everyone understands it.

How it works

Order41 has no separate storefront, buyer view, seller view or back office. That separation tends to make B2B ordering complicated. Instead, sellers, sales reps and buyers all look at the same interface, showing their own data and any shared data they have been granted access to.

What each user sees

Each user sees the same interface, with data tailored to them. For how this looks for sales reps and buyers, see Taking orders as a sales rep and How buyers place orders.

Why it matters

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Collaboration: sellers, sales reps and buyers work on the same order drafts and orders, so everyone looks at the same version. This keeps collaboration easy and transparent.

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Self-service ordering: buyers order on their own in the same interface, with no storefront to keep in sync with a back office, so you can reach a high self-service rate.

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Onboarding: there is no learning curve, so everyone understands it from day one. New buyers only need to verify their work email to place their first order.

Good to know

One interface for everyone still allows sophisticated access management. You can share collections flexibly with partners and team members, which lets you set up a global wholesale structure the way you need it. See Products and collections.

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